Inspired by the rugged coastline of Devon, Sea Arch: a sophisticated non-alcoholic gin-alternative has launched.

The premium spirit, blended and bottled in England, contains eleven carefully selected botanicals, twice-distilled in a traditional copper pot with spring water. The alcohol is then removed to leave behind pure, evocative flavour. This balanced sipper is best enjoyed on the rocks with a quality tonic and a slice of citrus.

Each sip offers juicy top notes of cardamom, blood orange and grapefruit, with a smooth long-lasting finish, drawing on samphire, cardamom and sea kelp, hand-harvested from the South Devon coast. Gin lovers will love the unmistakable base flavour of juniper.

The launch is in line with the decline of alcohol consumption in the UK, which fell from 3.07 units per day in 2003, to 2.57 units per day in 2017.

Sea Arch is the brainchild of Devon based Sarah and Geoff Yates who recognised the demand for non-alcoholic drinks from the wine bar they owned in Torquay. Consumers increasingly requested alcohol-free drinks with complexity to rival their boozy counterparts.

Commenting on the launch, Co-Founder Sarah Yates said: “Our vision was to produce a premium drink accessible to anyone, from one of Britain’s most beautiful coastal towns.

“For many reasons, consumers want more choice from the sugary and one-dimensional soft drinks on the market. Crisp and celebratory, Sea Arch is made more beautiful without alcohol, while remaining calorie sweetener and sugar-free. It’s a toast to Devon; to the sea, to life and all its possibilities.”

Striking packaging nods to its nautical inspiration and will stand out on any back bar or home drinks cabinet. The bottles are 100% plastic free and made with lead-free paint.

Sea Arch 70cl bottle (£24.99) is available nationally: notginltd.com; wisebartender.co.uk. For more information and cocktail recipes, visit www.notginltd.com.